Marked for life
The Medaille Trust | Social & PR
Challenge:
There are 136,000 cases of human trafficking in the UK. Often those trafficked are women. And often these survivors are marked with a tattoo by their captor.
Speaking to the soul:
By showing how a symbol of suffering can become a symbol of hope.
The campaign:
Social and PR campaign, transforming an unwanted mark into a much loved tattoo. Informative, empowering and supportive, our campaign was featured in Sky News, The Guardian, as well as the industry press. All with a media spend of £0.
